At Food Lion, we work every day to make grocery shopping easy, fresh and affordable for our customers. In fact, because it's our customers who matter most, Food Lion was proud to re-launch its annual "Grocery Giveaway" promotion this July, surprising one customer at every store, every day, with up to $100 in free groceries for two weeks!
More than 15,000 winning customers were able to enjoy immediate savings of up to $100 off of their grocery bill from July 13 until July 26 through this “pay it forward” program.
And, for many, the surprise came at just the right moment.
"We had a customer win free groceries who finished college in May and has just started working in her career field. Right now she is still struggling to make ends meet, but still had to have groceries. She was so very excited to see her total drop to $0 that she started to cry," said Store 1359 Customer Service Sales Manager, Tabitha Long.
Customers Share Surprise and Delight
"I won the Grocery Giveaway today in Mebane, N.C.! Walked out with a buggy full of groceries for FREE! How awesome is that?! I was in complete shock. Thanks Food Lion!" -Amanda
"Today I went grocery shopping at Food Lion and won $100 in free groceries! I feel like I won the lottery!" -Stacey
"Thank you Food Lion. I am so happy. This was a great surprise to a long day. Thanks." -Diane
"Good Evening Food Lion. I am so happy. Once again I won the Grocery Giveaway. I love this Grocery Giveaway! This is my second time winning!" -Synora
"I was having a really bad day until I stopped and bought groceries today. Thanks Food Lion for the $100 in the Grocery Giveaway. You turned my day around." -Kat
"I am so elated that I'm about to jump out of my skin. I just won the $100 grocery giveaway at the Food Lion in Wingate!" -Denise
"Food Lion made my day! I won $100 worth of groceries and the cashier was super nice as well! Thank you bunches Food Lion!! -Brandy
"I am a Food Lion shopper. I seldom go to bigger stores because of the crowds. I want to thank Food Lion. I was a $100 winner this morning in the Food Lion store I shop at. So, thank you again. It was much needed and appreciated." -Shawnette
"Thank you, thank you, thank you. I just won $100 worth of groceries, and I cannot thank you enough! Food Lion is the best." -Christine
To enter, customers simply needed to purchase any five participating items in one transaction and scan their MVP card at checkout. A free method to enter without making a purchase was also available.
For more information about in-store promotions, visit www.foodlion.com.