Two North-Carolina- based retailers, Food Lion and Rack Room Shoes, have partnered to send much needed drinking water to hurricane-ravaged Mississippi. Food Lion donated a truckload of water, while Rack Room Shoes supplied the tractor-trailer and driver.
The bottled water reached McGee, Miss., late last week. The Mississippi Emergency Management Agency (MEMA) has set up a relief center in McGee. MEMA will distribute the donated water.
"Rack Room Shoes is proud to share its transportation resources and partner with Food Lion to deliver vital supplies to the Hurricane Katrina relief efforts," said Jan Mauldin of Rack Room Shoes, which also has organized its 328 retail stores as collection points for the American Red Cross. "The needs of this recovery efforts are overwhelming, and we want to contribute in any way we can to help make a difference."
On Sept. 6, Food Lion sent two truckloads of drinking water, food and supplies to the Convoy of Hope Relief Center in Slidell, La. Also on Sept. 6, Food Lion transported a truckload of water, diapers and hygiene items to the Charlotte Coliseum, where hundreds of Gulf States evacuees are now living.
Earlier this month, Food Lion sent two truckloads of ice and two truckloads of drinking water to the Convoy of Hope Relief Center in Picayune, Miss. Food Lion also has donated food, water and transportation to law enforcement agencies and utility companies, working non-stop in the hurricane- ravaged communities.
Food Lion also announced it is making a $250,000 donation to the American Red Cross Disaster Relief Fund, in conjunction with sister supermarket companies Hannaford Bros., Kash n' Karry/Sweetbay, and Harveys, all members of Delhaize America.
In addition to this corporate donation, Food Lion has launched an in-store campaign to further help the victims of Hurricane Katrina through the American Red Cross Disaster Relief Fund. Through Sept. 24, all 1,220 Food Lion stores are giving customers the opportunity to support American Red Cross hurricane relief efforts. Customers can make donations at the checkout register in any amount they choose. Customer donations will appear on their grocery receipts for tax records.
"The damage from Hurricane Katrina is so great, and so many people's lives have been thrown into turmoil, we want to do all we can as a company, and give our customers the opportunity to send help," said Mark Messier, Food Lion vice president of retail services.
Rack Room Shoes, headquartered in Charlotte, N.C., operates more than 300 stores in 24 states, primarily in the Mid-Atlantic, upper Midwest, Southeast and Southwestern states. Rack Room carries a broad assortment of brand name shoes for all occasions for women, men and children. Visit them online at www.rackroomshoes.com.
Food Lion LLC is a subsidiary of Delhaize America, the U.S. division of Brussels-based Delhaize Group (NYSE: DEG). Food Lion operates more than 1,200 stores and employs approximately 70,000 associates, delivering great prices, neighborly convenience and quality products to its customers, in 11 Southeast and Mid-Atlantic states. Food Lion stores offer more than 28,000 different products.
For more information about the American Red Cross Disaster Relief Fund, call 1-800-HELP NOW.