Food Lion Aims to Raise 1.2 Million Pounds of Food for Feeding America Agencies
Food Lion LLC kicks off its seventh annual "Hunger Has a Cure" campaign to support local food banks affiliated with Feeding America. The campaign, which allows customers to purchase ready-made food boxes or donate food in bins, runs through Dec. 30.
"We believe that, as a grocer, we are responsible for doing what we can to help our neighbors who are struggling to feed their families," said Kyna Foster, director of Community Affairs at Food Lion LLC. "The need for food assistance is at an all-time high and we are proud to work with Feeding America to help eliminate hunger in our communities."
The ready-made food boxes contain eight items, enough to create four different family meals and are available at Food Lion, Bottom Dollar Food, Harveys and Reid's stores for $4.99 each. All stores will have a designated food-collection area, where customers can place the food boxes or other non-perishable items.
In addition, stores throughout the company are planning special events and contributions to the campaign.
Through efforts such as this annual campaign, as well as year-round food donations, Food Lion annually donates approximately 21 million pounds of food, valued at more than $35 million, to Feeding America.
"We have a long-standing partnership with Feeding America," added Foster. "Since 2000, we have donated more than 200 million pounds of food to Feeding America and its affiliated food banks."
For more than 50 years, Food Lion LLC has served as a caring neighbor and strong corporate citizen in the communities in which it operates. Through corporate and foundation giving, campaigns carried out by its more than 1,300 stores, local programs and individual associate involvement, Food Lion LLC supports communities and numerous nonprofit organizations. In 2008, Food Lion LLC donated more than 21 million pounds of food and gave more than $5.2 million through foundation and community giving.
Food Lion LLC is a subsidiary of Brussels-based Delhaize Group (NYSE: DEG). Food Lion LLC operates more than 1,300 supermarkets, either directly or through affiliated entities, under the names of Food Lion, Bloom, Bottom Dollar Food, Harveys and Reid's. These stores meet local customer needs and preferences for the freshest and best quality products. Food Lion LLC employs approximately 74,000 associates in 11 Southeast and Mid-Atlantic states.